
Neutral Color Block Plaid Handmade Woven Area Rug Tan/Cream/Cocoa – Hearth & Hand™ with Magnolia
- Made from a cotton-jute blend
- Colorblock plaid design in neutral tan and cream hues
- Fringe on either end
- Flat pile
$379.99

Break Stripe Handmade Area Rug Taupe/Cream – Hearth & Hand™ with Magnolia
- Stripe handmade area rug
- Cotton-blend construction
- Cotton backing
- Flat pile
- Goodweave certified
$149.99

Border Plaid Handmade Jute Woven Area Rug Natural/Cream – Hearth & Hand™ with Magnolia
- Made from a jute-cotton blend
- Plaid border stripe design in tan and cream
- Flat pile
- Indoor use only
$249.99

Heathered Area Rug – Hearth & Hand™ with Magnolia
- Rectangular area rug brings textural flair to your indoor setting
- Features a multi-style loomed design — perfect for adding depth to any space
- Flat-pile construction makes it perfect for high-traffic areas
- Can be vacuumed for easy maintenance
$34.99

Wide Border Stripe Handmade Woven Area Rug Tan/Cream – Hearth & Hand™ with Magnolia
- Made from woven fabric
- Cream hue with brown border stripes
- Fringe on either end
- Flat pile
$149.99
Everything You Need to Know Before Bringing Home These Cozy Accents
I don’t know about you, but when I start looking for home decor, it’s easy to get overwhelmed. There are so many options out there – how do you even know where to start? Well, today we’re going to make it simple by focusing on one of my favorite home goods brands: Hearth and Hand.
Specifically, we’ll be diving into the world of Hearth and Hand rugs. These cozy accents can instantly warm up any space. But before you start browsing, it helps to understand what makes Hearth and Hand rugs special. In this buying guide, we’ll cover everything from materials and pricing to size availability and proper care.
Let’s start with the basics:
What materials are Hearth and Hand Rugs made of?
Hearth and Hand uses high-quality natural fibers for their rug collections. Many rugs feature a wool construction. This material is durable, stain-resistant, and great for high-traffic areas. Wool rugs are also revered for their sound dampening abilities.
You’ll also find Hearth and Hand rugs made from jute, a burlap-like fiber that adds natural texture. For softer styles, look for their cotton or cotton blend rugs. And for indoor/outdoor versatility, check out their polypropylene doormats.
Where can I buy Hearth and Hand Rugs?
Since Hearth and Hand is an exclusive brand, you can only find their products at Target. But Target makes the rugs available both in-store and online. I’d recommend browsing online first to get a feel for the full collection. Then visit your local store to see sizing and textures up close.
Can’t get to Target? Consider ordering online and taking advantage of their free shipping on orders $35+. Just one or two Hearth and Hand rugs will easily meet this minimum!
How much do Hearth and Hand Rugs cost?
Here’s the exciting part – Hearth and Hand rugs are very reasonably priced, especially given their quality. You can find small doormats and rug pads starting around $10-15. Larger area rugs range from $50-250 depending on size.
Compared to similar brands at Wayfair or West Elm, Hearth and Hand is able to offer lower prices by selling direct-to-consumer through Target. No middleman markups here! Their partnership with Target also allows them to maintain high product standards while leveraging Target’s distribution capabilities.
What sizes do Hearth and Hand Rugs come in?
One amazing thing about the Hearth and Hand rug selection is the multitude of sizes. Here are some of the most common dimensions available:
- 18″ x 30″ doormats
- 24″ x 36″ bathroom rugs
- 3′ x 5′ small accent rugs
- 5′ x 8′ medium/large rugs
- 8′ x 10′ oversized rugs
- 9′ round area rugs
So whether you need a petite rug for your entryway or a big statement piece for your living room, there’s a Hearth and Hand rug to fit your space.
Are Hearth and Hand Rugs machine washable?
The care instructions will vary slightly depending on the material:
- Wool – Vacuum only for regular cleaning. You can spot treat stains with a mild detergent. Avoid washing machines or dryers for wool rugs.
- Cotton – Some cotton Hearth and Hand rugs are machine washable on a gentle cycle. Make sure to air dry.
- Polypropylene – You can machine wash polypropylene rugs on cold and air dry. These are easy-care!
I always recommend checking the tag on your specific rug for personalized care recommendations. And be sure to clean stains ASAP to prevent setting.
What designs or patterns are available for Hearth and Hand Rugs?
This is one of my favorite things about Hearth and Hand – they offer a HUGE variety of rug patterns to match any home’s style.
Some of the most popular categories include:
- Primitive/Farmhouse: Plaid, stripes, ticking stripes, and other simple prints in cotton or wool. Natural, vintage-inspired colors.
- Bohemian/Eclectic: Moroccan-style tiles, ikat, or distressed medallion patterns. Features bright colors like jewel tones or rich neutrals.
- Traditional: Intricate oriental, floral, or Persian designs. Often in a muted blue, burgundy, or warm neutral color palette.
- Vintage: Distressed motifs, carved medallions, Indian-inspired prints, or faded antique looks. Cream, tan, faded red, and blue colors.
- Modern: Solid colors, simple geometrics, abstract shapes or lines. Focus on greys, blacks, blues, and neutrals. Subtle pops of color.
- Kids/Nursery: Whimsical animal prints, polka dots, pom poms, bold rainbow stripes, and playful textures.
There are also themed seasonal collections released throughout the year. You’re sure to find a pattern suited for your home’s personality!
Do Hearth and Hand Rugs come in different colors?
Absolutely! While some rugs like the wool Moroccan diamond or striped cotton rag rugs come in go-to, classic color combos, many patterns have 4-5 color options.
For example, the wool cottage medallion rug is available in gray, brown, blue, and red. And the cotton dhurrie rug comes in indigo, dark red, light blue, ivory, and grey shades.
Having this range of colors means you can easily match a Hearth and Hand rug to your existing furniture and decor. It adds a pop of color without overwhelming a room.
Are Hearth and Hand Rugs suitable for high-traffic areas?
It depends on the material and weave type:
- Wool Hearth and Hand rugs are very durable for high-traffic. The fibers naturally resist shedding or pilling. Just be sure to give them a good vacuuming each week.
- Cotton rugs will show more wear over time in entryways or other busy spaces. Rotate these rugs every few months to distribute wear evenly.
- Braided and flatweave styles withstand daily footsteps better than some plush cottons.
- Indoor/outdoor and polypropylene rugs are best for covered outdoor spaces or mudrooms that get muddy. They can be hosed off!
How durable are Hearth and Hand Rugs?
Overall, Hearth and Hand rugs achieve impressive durability for the price point. Part of this is thanks to their thoughtful material selections.
As we covered, wool is naturally strong and stain-resistant. Cotton holds up better than synthetic blends. And polypropylene is weather-resistant. Even the backing on most Hearth and Hand rugs is durable non-slip material.
Some signs of quality construction on Hearth and Hand rugs:
- Wool rugs are often hand knotted or woven, not just machine made. This takes more time but results in sturdier rugs.
- Many styles are reversible for even wear over time.
- Edges are usually surplus yarn or have a sturdy canvas binding.
- Flatweaves avoid fringe, which can be prone to shedding.
- Backings are latex or rubber instead of just fabric. This prevents sliding.
Following the care instructions also helps extend the life of your rug. Overall, Hearth and Hand’s durability exceeds expectations given the prices. With proper care, investment pieces like the wool Medina or Addison rugs can last 5+ years or longer.
Are Hearth and Hand Rugs eco-friendly?
For the most part, yes! Here are some of their green credentials:
- Many collections utilize natural fibers like wool and cotton instead of synthetics. This is better for indoor air quality.
- Their wool comes from humanely raised New Zealand sheep.
- Some cotton rugs use organic cotton or recycled post-consumer cotton.
- Natural jute and latex backings are biodegradable.
- They partner with suppliers using sustainable manufacturing practices.
- Rugs are produced in fair trade certified facilities.
- Pieces are OEKO-TEX certified free from harmful chemicals.
Could they use more recycled materials? Sure. But Hearth and Hand does prioritize environmental responsibility – especially for the low price points.
Are there reviews for Hearth and Hand Rugs?
As a Target-exclusive brand, you’ll find tons of Hearth and Hand rug reviews on the Target website. The rugs consistently receive 4-5 star ratings and glowing reviews.
Some positives people often comment on:
- Great quality for the affordable pricing
- Rugs feel substantial and well-made
- Colors match photos and descriptions accurately
- Rugs hold up well to family and pet wear
- Large size selection makes it easy to find the right fit
- Styles work in many home decors from modern to boho
- Rugs arrive quickly from Target without shipping damage
Negative feedback is hard to find. Occasionally a reviewer receives a rug with a dye lot variation from the photo. But Target is great with exchanges. Overall, buyers seem thrilled with the quality and value combination these rugs deliver.
How do Hearth and Hand Rugs compare to other popular rug brands?
Here’s a quick brand comparison on quality and pricing:
- West Elm: More modern patterns but lower quality at similar price points.
- Ruggable: Offer washable rugs but at a 100-200% price premium.
- Lulu and Georgia: have a richer color palette but fewer traditional options and higher prices.
- Anthropologie: Cute styles similar to Hearth and Hand but often two times the cost.
- World Market: Similar boho vibe and farmhouse styles but less size availability.
- IKEA: Much lower quality and durability for just a small discount on price.
- Ballard Designs: Comparable quality with more traditional and vintage options but premium prices.
- Pottery Barn: Better quality natural fiber rugs with classic or modern looks but at 200-300% higher price points.
So while not the absolute cheapest, Hearth and Hand holds its own against these popular competitors. The excellent quality paired with reasonable prices makes them a great value.
Can Hearth and Hand Rugs be used outdoors?
Some of their polypropylene rugs work great outdoors. But most cotton and wool Hearth and Hand rugs are indoor-use only.
The good news is that nearly all their designs and materials come in doormat sizes perfect for covered outdoor spaces. For fully uncovered patios and porches, look for these all-weather styles:
- Courtyard indoor/outdoor rugs
- Coir and seagrass doormats
- Flatweave and dhurrie rugs in polypropylene
- Braided and rag rug patterns made from acrylic or polypropylene
Just avoid placing cotton, wool, or jute rugs in direct sun or moisture. But indoor/outdoor Hearth and Hand rugs can make great additions to patios, balconies, and porches year-round.
Are Hearth and Hand Rugs non-slip or do they require a rug pad?
Nearly all Hearth and Hand area rugs come with a non-slip latex backing. This helps grip smooth flooring to prevent sliding, wrinkling, or bunching up.
But for extra stability, you can pair them with a coordinating Hearth and Hand rug pad on hard floors. The pad also helps reduce wear from furniture indentation.
Rug pads are especially useful if you have kids or pets playing on the area rugs. They keep the corners tucked in place securely. And rug pads extend the life of any natural fiber rug.
What are the best ways to clean Hearth and Hand Rugs?
Here’s a quick cleaning guide by material:
- Wool – Vacuum weekly using the wand attachment. Spot clean stains immediately with a damp cloth and mild detergent. Avoid harsh chemicals.
- Cotton – Vacuum weekly and spot clean spills right away. Machine washable rugs can be gently washed annually. Allow to fully air dry.
- Jute – Vacuum gently with hardwood floor setting. Spot clean minor stains carefully. Avoid excessive moisture and harsh chemicals on jute.
- Polypropylene – Can be swept, vacuumed, and hosed off as needed. For deeper cleaning use a mild soap and water solution.
- Outdoor – Shake off dirt between deep cleanings. Hose down outdoor rugs whenever grime builds up.
For spills, blot as much liquid as possible immediately. Avoid excessive rubbing which can spread the stain. Always check care instructions since methods vary. Contact a professional rug cleaner for deeper cleansing as needed.
Are Hearth and Hand Rugs pet-friendly?
Many Hearth and Hand rugs hold up remarkably well in pet homes. Wool is naturally stain-resistant and hides traces of dirt well. And tight cotton weaves prevent shedding.
But pets with excessive chewing habits may damage wool tassels or cotton edges over time. I recommend constantly supervising puppies on any rug. And trim those kitty claws to avoid snags!
For worry-free pet messes, washable cotton rugs clean up easily. Or choose an indoor/outdoor polypropylene rug for high-traffic pet areas like entryways or kennels.
With some planning, you can certainly incorporate Hearth and Hand rugs into pet-loving homes. Just be sure to address accidents quickly for best results.
Does Hearth and Hand offer seasonal or holiday-themed rugs?
Yes, Hearth and Hand releases special collections timed with the holidays each year. For example:
- Spring – Floral motifs, bright colors, and nature-inspired prints.
- Summer – Tropical themes like palm leaves, fruit prints, and nautical accents.
- Fall – Earthy tones, buffalo check, and autumn foliage motifs.
- Winter – Snowflake patterns, red and green traditional looks, reindeer, and plaids.
The holiday rugs always coordinate beautifully with other Hearth and Hand seasonal decor. Their cohesive collections make holiday decorating a breeze.
Plus, the patterns work great even after each holiday season ends. For instance, keep bright springtime florals out a bit longer to hold onto that cheerful vibe. Extend the warm glow of winter rug hues into January. Or rock those buffalo plaids and pine motifs year-round for a cozy cabin feel.
Are Hearth and Hand Rugs part of a larger home décor collection?
Yes! Hearth and Hand is known for their full range of home goods exclusive to Target. The brand includes:
- Furniture like shelving units, tables, storage, and bed frames
- Kitchen and dining accessories like stoneware, glassware, linens and serveware
- Bath items such as towels, shower curtains, and soap dispensers
- Bedding like quilts, shams, and pillows
- Wall art and mirrors
- Home office supplies and small organizers
- Candles and home fragrances
- Holiday decorations
- And of course, their rug collections!
This makes it easy to design a cohesive room around your favorite Hearth and Hand rug. Match your storage baskets, bedding, towels, and wall art to your rug’s color scheme. The collections are perfectly coordinated for simple but stylish decorating.
Where are Hearth and Hand Rugs manufactured?
According to Target, Hearth and Hand partners with fair trade manufacturers around the world. This includes facilities in:
- India
- Turkey
- Egypt
- Pakistan
- Nepal
They focus on artisan communities with strong rug-weaving heritages. Target reports regularly auditing facilities for fair working conditions as well. While not made in the USA, the brand does aim for ethical overseas production.
Do Hearth and Hand Rugs coordinate well with farmhouse-style interiors?
Absolutely! The Hearth and Hand aesthetic leans towards vintage farmhouse and rural Americana vibes. Many of their most popular rugs embrace classic farmhouse elements like:
- Plaids – Buffalo check and barn red plaids feel fresh and timeless
- Stripes – Narrow or wide striped rugs add timeless appeal and dimension
- Tickings – Rugs mimicking mattress ticking offer fun vintage farm flair
- Primitive Motifs – Medallions, geometrics, and distressed patterns feel old-fashioned and charming
- Muted Color Palettes – Soft neutrals, faded vintage hues, and mellow earth tones fit farmhouse rooms
- Textures – Elements like rag braids, flokati fibers, tassels, and embroidered accents provide depth and tactile interest
Pair your favorite Hearth and Hand farmhouse-inspired rug with repurposed wood furniture, gingham prints, galvanized metal accents, and ditzy florals. The rugs will instantly elevate your Fixer Upper-worthy spaces.
In Summary
As you can see, Hearth and Hand offers an amazing selection of high-quality, on-trend rugs at affordable prices. With so many materials, sizes, colors, and patterns to pick from, you’re sure to find the perfect rug to make any space cozy.
Hopefully this comprehensive guide covered all your questions around fit, quality, pricing, and care for Hearth and Hand rugs. Now you can confidently start browsing options knowing what to look for and how to get the best value.
The next time you’re already perusing the home goods aisles at Target, be sure to check out their rug collections. Let one of these stylish accents become the foundation for your space’s refreshed look and welcoming vibe. Happy rug hunting!